B2B Marketing Health and Elder Care Services
Reaching the Decision Makers of the Healthcare and Elder Care Industry
Visit The Best Elder Law Blog at www.elder-law-blog.com. Also, please let us know if you have a question concerning the rights of the elderly or disabled, and we will post responses of general interest on the blog.
While demand for respite care has grown significantly over the last five years, respite care that provides interaction with peers has added to that demand. “There is more readiness on the part of Baby Boomers who are serving as primary caregivers to their aging parents to seek out ways for their loved ones to remain engaged socially during planned time away,” said Robert F. Brooks, CEO of ElderCarelink. “As today’s caregivers - and those in their care - better understand the part that social interaction plays in maintaining mental and physical health, respite care that focuses on filling social needs will be increasingly valued.”
The numbers are consistent with growing trends for elderly to be cared for in the home rather than in nursing homes and assisted living centers. Using home care providers for non-medical care can support families in their care efforts and support seniors in continuing to live independently. Utilizing home health care and personal care providers can be more cost effective as well. Elder home care services often include meal preparation, personal care services such as grooming and dressing, household services and transportation, according to the ElderCarelink survey.
Businesses that serve the elder population are welcome to inquire about the certification process by visiting www.qualityeldercare.com/providers or by phoning toll free at 877-620-6448. QCO serves seniors nationwide and so your medical and non-medical service is of interest, regardless of the location of your business.
- State Coalitions. Consisting of public and private organizations and community members, coalitions provide resources for temporary care and other caregiver resources.
Advertising on the Internet can be a crapshoot. You should do your homework before spending any amount of money. Does the web site have enough unique visitors each day interested in the service you offer? One site to check traffic stats on line is http://www.alexa.com Simply enter the url address of any web site to review certified traffic results. Obviously, you want a site to have higher web traffic than your own, or at the very least, equal to your traffic.